Customer Marketing Manager
Summary generated from the verified employer listing
ZipRecruiter seeks a Customer Marketing Manager to drive enterprise growth by creating customer programs that deepen executive relationships, improve retention, and influence pipeline. The role blends strategy, storytelling, and execution across Marketing, Sales, Customer Success, Product, Brand, and Communications, with a focus on measurable business outcomes such as pipeline influence, account growth, and advocacy. Responsibilities include developing customer advocacy content, leading executive engagement events, and building a Customer Advisory Board, while collaborating with cross‑functional teams and measuring success through business metrics.
Key details
- Develops customer marketing strategies aligned with enterprise revenue goals
- Builds and executes advocacy programs and executive engagement events
- Leverages Salesforce and marketing automation tools
- Requires 5+ years in customer or enterprise marketing
- Must travel up to 45%
